Video: Training

Creating a training video series to replace traditional written manuals can be a transformative approach for businesses seeking to enhance learning experiences.

Training videos leverage the power of visual and auditory learning, engaging employees or customers in a more dynamic and efficient manner. By presenting complex concepts, processes, or instructions through a combination of visuals, demonstrations, and explanations, training videos break down barriers that textual manuals might encounter, resulting in improved understanding and retention of information. If a picture is worth 1,000 words, think of how many frames a video has. You can share a LOT in a very short time.

Moreover, training video series offer a consistent and standardized learning experience. They ensure that all learners receive the same information in the same format, reducing the chances of misunderstandings or inconsistencies that can arise from interpreting written content individually. This consistency is particularly crucial in conveying company policies, safety protocols, or intricate product usage guidelines, where clarity is paramount.

Additionally, training videos cater to diverse learning styles. Auditory learners can benefit from verbal explanations, while visual learners can grasp concepts through on-screen demonstrations. This multifaceted approach accommodates a broader range of learners and makes training more accessible and inclusive. The engaging nature of videos also holds learners' attention, mitigating the risk of information overload or disinterest that can occur when reading lengthy written documents. Ultimately, training video series revolutionize learning by enhancing comprehension, retention, and engagement, positioning businesses to achieve better results and a more skilled workforce or user base.

This advice also comes with a warning: create your training video series thoughtfully. Keep your chapters as short as possible for two important reasons:
1- If one piece of information becomes obsolete, you can re-record that single chapter without having to toss out the entire series.
2- People prefer short form content. It allows them to dive back into a single topic without having to wade through the rest of the course. It’s great for taking a break or refereeing later. (and short videos can often be multi-purpose like sharing on social or using on a website product page)

As you create your training video series, begin with an outline and make each chapter its own topic. We’re here to help if you need us!

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