Getting Started
You know you need marketing. Everything you are doing feels like it needs “something more” but you’re not quite sure where to start. Ask yourself:
What is your goal? Why you want “marketing?”
Do you want to “look better?” To feel more “successful” or “arrived?”
Is what makes you different clearly communicated to the marketplace?
Do your employees believe in your cause?
Do your prospects and customers know why they should pick you vs the competition?
Are you always battling over price when you feel you have the better product or service?
How do you communicate? In person? Website? E-mail? Social? Video? Blogs? Podcasts? Something else?
Do you want the press to notice you?
Do you want to improve your partnerships?
Does your old website or logo need a facelift?
As you answer these questions you’ll identify the areas of opportunity in your foundation, and understanding who you are, what you are doing, and where you are going is critical to building a successful marketing strategy.
INSERTING SHAMELESS PLUG: If you want help with this stuff, contact us today. We’re pretty great at it.
Disclaimer: portions of this article may have been written by AI. 11-11 Marketing leverages AI as a starting point and makes adjustments to ensure the results are accurate and applicable.